Battle of Berlin: Anti-Ad Activists and the Companies Who Co-Opt Them
According to De Spiegel, anti-advertising activists have been removing models and products from huge advertisements hanging around the city with surgical precision. A recent "victim" was a large advertisement for Coke Zero, an abominable zero-calorie version of Coke, hanging outside Berlin's University of the Arts.. Fly-by-night adbusters engaging in ninja-like tactice, removed the giant bottle that was the advertisement's centerpiece. Though the bottle was soon recovered, laying on the ground nearby, it seems as if the anit-ad activists won out. Or did they? A spokeswomen for Coke called the incident a "charming theft" and continued on to say that she was happy "that Coke Zero is so popular with students they'll even go out and steal it." Anti-adbusters, don't fuck with the masters. You just got outspun. Happily for the samurai-like roving warriors of anti-capitalism, other ads, shown in Der Speigel's photogallery, don't hold up so well to having their hearts ripped from their advertorial souls.
Adbusting in Berlin [Der Spiegel]
[Photo: Der Spiegel]
Previously: Origami: Some Real Street Shit, I Will Always Bleibtreu, Forgotten Photographer on Display in Berlin, Berlin's Bloc Party, Kubik is Cool3
